Instoremedia presents the digital fitting room solution

At the NEC showcase 2018 Instormedia presented the new digital fitting room concept to enhance the shopping experience.

Digital fitting room

In the fitting room a portrait mirror screen was playing relevant content to the customer. When the customer enters the fitting room with RFID-marked clothes a small touch screen displays the cloths added to the fitting room in the chosen color and size. This could be connected to the retail e-commerce system.

Change color or size?

The customer can click on the chosen cloth which then appears on the mirror screen with current reviews and additional information.

If the customer needs another size she can request it through the digital touch screen.

Order screen

The sales person gets notified and can deliver the new size to the requested fitting room.

A total solution

This solution helps the sales persons to be able to help the customer without interfering by visiting the fitting room. The customer does not need to put all the clothes on again and go out and fetch the new size herself, which enhances the shopping experience.